What do you buy the prostitute with everything? A pair of sat-nav safety wedges, of course. The Aphrodite Project has built a prototype shoe that’s a safety device, an advertising tool and a killer pair of heels.
The ‘Platform 001’ comes with noble intentions. The heels hide a multitude of handy features like an alarm wired straight to local police, a hidden compartment for money and keys, a screen that links to a ‘problem client blog’ and even a fully-functional GPS system.
But our favourite feature is the built-in screen’s secondary purpose: ‘promotion’. There’s a demonstration of how you can upload a nice video of flowers and statues, along with your phone number, so you can advertise your services while simultaneously engaging in them. Not sure exactly how that works, unless you’re hanging your feet out of a car window…
OK, OK, so it’s a “social sculpture”, and is making a point rather than touting itself as a viable product. But still, wouldn’t this be brilliant on Dragons’ Den? Rebecca
[The Aphrodite Project, via ShinyShiny]
Wednesday, 22 August 2007
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